HOW TO MAKE MONEY ONLINE (Part-3)
In this part I am going to give you a few tips on indexing, page contents, content volume and keywords.
This post is the continuation of the previous post Make money online Part-2
The main problem of online money making is that- most of us don't know where to start, but eagar to earn a lots of money. As I mentioned in part-1 , the best place to begin is with your own blog. Why? Because-
1)It's easy and simple.
2)Blogs are free
3)They are an excellent way to learn the basics of online marketing
4)You can start to earn without spending any money to do it.
Start with one blog and learn how to tweak it using SEO techniques that I will give you as we move along. Ultimately we want your blog indexed by Google. If you do this correctly, Google will eventually start sending traffic to your site.
Before moving on let's clarify a few terms so you have a better understanding of what we are trying to accomplish.
1)Indexing of website or blog:
This term refers to the search engines. Simply put - Do the search engines know that your site exists? If they do then you have been indexed. How can you tell? Just query the search engine using your URL address
ie. http://beginner-money-making.blogspot.com - if they find your site then you have been indexed. If it says that no page exists by that name then you aren't indexed.
There are many search engines but we are only interested in the top three; Google, Yahoo and MSN. These 3 engines account for 75% of all search engine queries carried out on any given day with Google processing the most queries by far. (50% estimate).
If you go to Google and type in a query - let's say "how to make money online" - Google will look through all the pages it has indexed (read and recorded) from all the sites it continuously crawls on the Internet in order to present you with a list of the most relevant sites concerning your query.
The brains at Google have come up with algorithms that determine relevancy based on several factors, some we know about and some we don't. The factors we know of include things like page content, the age of a site, keywords, sheer volume of unique content, page rank and most importantly, relevant back links.
Let's look at these factors a bit more closely.
2)Page Contents of the blog:
Google likes unique content. You will get indexed fast if you use original material on your blog. If you copy and paste content found elsewhere on the Internet you won't get indexed very fast and usually not at all. You can also get into copyright troubles doing this.
3)The age of the blog:
The older the site the better. This is not crucial but Google will give older sites a higher preference over new sites simply to eliminate all the spam blogs and sites that are created daily from dominating its index. This can be overcome with the proper technique.
4)Using proper keywords:
The term keyword simply refers to what your topic is. If I wanted some info on money making online, I would type in "money making online" or "online money making" on Google and it would present me with a list of sites related to "How to make money online". Google uses keywords to generate its search. If you have a website or blog that discusses process of online money making and you have used this keyword enough times in your posts then Google will rightly assume that your website is about online money making. If you only used the keyword once then Google will probably not use your site in its list for "money making" .
Beware that using your keywords too many times will get you into trouble as Google will see your site as a spam blog and delete you from its index. The rule of thumb is that you want to use your keyword 6 or 7 times per one hundred words. (keyword density should not exceed 6-7% of your total article) This is very important.
5)About the content Volume:
The more pages you produce the better. Search engines like content - the more the merrier. If you keep adding pages to your blog or website, the search engines will crawl you regularly and your site will get listed more often when your keywords are queried. Why? Think of it this way. If you write just one article about a subject, how much info can you give in three or four hundred words. A bit but you will leave a lot of pertinent info out.
Take "Motor Bike" for example. My first article might discuss the history of Motor bike and where to buy them. This is fine and I may get listed whenever someone queries the following keywords; "bike", "motor bike", "bike models", "price of bikes". The problem is that I won't get listed if someone queries "Types of motor bike" or "price of motor bikes" or "Colours and models of motor bikes". Are you getting the picture. The more articles you write the more content you give the search engines to list your site under. If my site has a thousand pages on everything there is to know about motor bikes then I guarantee I will get listed for every query made about motor bikes. The more you get listed the greater your traffic will be and the more clicks your adsense ads will get.
Let's stop here for today.You will found more tips and tricks in my later posts.
Later folks.
Links:
Let's go to Make money online Part-4
Monday, October 6, 2008
Part-3 (Indexing, page content and keyword...)
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